Boot Holland – WTC Expo Leeuwarden
Boot Holland – WTC Expo Leeuwarden – March 11–15, 2026
Participation in Boot Holland 2026 – from March 11 to 15 at WTC Expo Leeuwarden – offers companies in the water sports, maritime, and recreation sector an excellent opportunity to present themselves to a large, diverse, and enthusiastic audience. As one of the most important water sports trade fairs in Northern Netherlands, Boot Holland annually attracts thousands of visitors: from beginning water sports enthusiasts to experienced boat owners and industry professionals. With your own trade fair stand, you utilize a powerful platform to bring your brand and products to attention.
An important advantage of a trade fair stand is the ability to physically display your boats, accessories, technology, or services. Visitors can examine, test, and compare your offerings up close, creating a direct and convincing experience. This not only increases engagement but also enhances the likelihood of sales, pre-orders, and long-term customer relationships.
Additionally, Boot Holland offers ample opportunity for personal contact. The informal character of the trade fair makes it easy to engage in conversation with potential customers, gauge interests, and provide targeted advice. You can also strengthen existing relationships by receiving them personally and showcasing new product developments.
The trade fair is also an excellent place to identify trends and developments in the market, such as sustainability, electric propulsion, innovative materials, and new marine applications. These insights help you refine your strategy and remain relevant in a growing sector.
In short: a trade fair stand at Boot Holland 2026 is a valuable investment in visibility, customer contact, and commercial growth within the water sports and maritime world.


